UK Broadband had acquired 4G spectrum licenses to become a new challenger mobile network operator. Despite having inadequate staff and systems, they had committed to an aggressive timeframe to launch services.
After delivery milestones were repeatedly missed, confidence was low they could deliver. Internal politics also hampered progress. Their future funding depended on successful rapid expansion.
We conducted in-depth launch readiness assessments across network infrastructure, IT systems, and organisational culture. Our findings showed:
Mobile network rollout lagging badly in their intended launch area
Billing and activation systems not ready to support customers
Toxic culture and leadership in-fighting consuming resources
Based on deep telecoms experience, we reset unrealistic expectations while outlining an acceleration plan focused on the core issues. We systematically addressed each challenge area:
Oversaw rapid network build-out by consolidating vendors
Managed IT systems integration & testing to ensure quality
Helped to create a more effective executive structure, which addressed and improved the organisational culture
Despite minimal staff and resources, our operational excellence and vendor oversight ensured successful market launch. Key outcomes included:
Delivering network and IT on time for rollout in launch areas
Creating an accountable culture focused on progress
Unblocking funding for next phase growth
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